If you didn’t know and, let’s be real, you probably didn’t Houston Texans defensive end J.J. Watt has a new pair of shoes coming out. They’re all-black Reeboks, cost $99 and, as he made very clear on Twitter, they’re NOT shoes for Big Ballers.

Obviously we share the same name, but what really drew us to him, based on what we had heard, was that we seemed to share the same fundamentally American values of hard work, family, honesty and humility, John Walsh, Mack’s vice president of global marketing and brand management, told ESPN business bloviator Darren Rovell.

Sadly, the Raider linebacker’s deal likely means Falcons’ center Alex Mack’s chances at landing a deal with the company have run out.

Mack isn’t the only player to earn some sponsorship money thanks to his name. 2017 Cowboys draftee Taco Charlton signed with Taco Bueno and Big Red soda earlier this year. Broncos tight end Jake Butt did the only reasonable thing and landed a deal with Charmin toilet paper.

With one obvious partnership down, Mack just has one more to go. There’s no word yet, however, on whether he’s contacted Mark Morrison to acquire the rights to his hit 1996 song Return of the Mack.

…but she’s received $810,000 in capital from former and current NFL players like Arian Foster, Glover Quin, Duane Brown, Jonathan Grimes, Omar Bolden, Bobby Wagner, Darius Slay, Sherrick McManis, EJ Manuel and Malik Jackson, according to NBC Sports.

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